Entry Criteria - ABA24
We're back, better than ever, Even more determined to award only the best entries of 2024.
The Attracta Beauty Awards are rich in professional expertise and beauty wisdom, always keen to educate and promote the concept of slow beauty, sustainability, inclusivity and ageless beauty. Products are only awarded that are highly effective and designed to show respect for the planet and people of all ages. The Awards are independent and not sponsored by any beauty brands.
The ABA24 entry criteria is a two stage payment process this year, to ensure new or small brands get an opportunity to enter and have their products or service judged by some of the best industry professionals in the UK today. If a brand is shortlisted as a Finalist on May 8th, they can proceed to stage 2 of the competition after the final payment process is complete. Logos are awarded to the Finalists, Highly Commended, Winners and Haute-Beauty Winners; and are available to use to promote your win for marketing purposes.
Our stage 2 fee is inclusive of logo usage, the winners award certificate, opportunity to be considered for the Attracta Eco-Beauty Award, potential IGTV live interview and invite to the Haute-Beauty presentation ceremony. Every entered brand has an opportunity to get invited to this special presentation ceremony on July 4th, if they reach the finalist stage and are then one of the top 10 highest scoring brands within the overall judging process.
Entering the Awards as an expert or with your products gives you the opportunity to maximise visibility of your brand, stand out from the competition and get your products judged by a team of leading professional industry Experts, Doctors, Make-Up, Nail and Hair Artists.
If your product becomes a winner, it's truly the best and received the highest score from the judges.
Calendar dates
Entries open
jan
4th
Entry Closure Date
April
4th
Winners Announcement
July
4th
How to Enter
1
Only send full sized products to test.
The categories are divided up between the judges as per their expertise.
2
A brand may enter products into any of the detailed categories listed below.
3
Closure date for Brands and Experts to enter is April 4th *Extended to April 11th Products have to arrive with the judges April 20th latest
5
Finalists Online Announcement: May 8th
Winners Online Announcement: July 4th
Haute-Beauty Presentation Ceremony: July 4th
4
Payment fee & process on Entry Form page
Enter 1, 2, 3 or more products
Enter as an Expert
Enter a Treatment or Spa
6
All products entered must comply with cosmetic laws and be compliant with relevant UK legislation and UK and EU cosmetic regulations.
7
Clearly label each entry; include product name, price and category to be judged under, on the entry form
8
Click on the Entry Form button to start your entry and view the entry payment process in full
*The ABA24 Entry Criteria is a 2 stage Payment Process*
The Category Listings
Skincare
judged under umbrella-terms
Affordable | Luxury | Natural | Cosmeceutical
Best Cream or Milk Cleanser
Best AHA - BHA - PHA Cleanser
Best Cleansing Balm or Oil
Best Cleansing Soap Bar
Best Micellar Water
Best Eye Makeup Remover
----
Best Facial Toner or Essence
Best Facial Exfoliator
Best Hydrating Face Mask
Best Treatment Face Mask
Best Biodegradable Sheet Mask
Best Skin Primer
----
Best Hydrating Serum
Best Antioxidant/Vitamin Serum
Best Hyaluronic Serum
Best Peptide/Ceramide Serum
Best Blemish Product
Best Pigmentation Product
Best Barrier Repair product
Best Multi-Tasking Product
*Best Retinol Serum
*There will be limits on entries into this category
----
Best Day Moisturiser
Best Facial Oil
Best Night Moisturiser
Best Night Facial Oil
Best Eye Cream
Best Eye Mask
Best Neck & Décolletage Cream
Best Hydrating Lip-balm or Oil
----
Standout Affordable Brand
Standout Luxury Brand
Standout Natural Brand
Standout Cosmeceutical Brand
*3 products have to be entered for this consideration
Makeup
Best Foundation for Skin Radiance
Best Foundation Stick
Best Concealer for lasting Cover-Ups
Best Face Powder for Concealing Shine
Best Facial Mist for an Expensive Glow
----
Best Luminizer for Skin Radiance
Best Bronzer
Best Contour Stick
Best Blusher for a Vibrant Glow
Best Cream Blusher for a Healthy Flush
Best Eyebrow Product for Beautiful Eyebrows
Best Eyebrow Gel - Conditioner
----
Best Black Eye-pencil | Liner for Dramatic Eyes
Best Eyeshadow Palette for Mesmerising Eyes
Best Black Mascara for Long & Luscious Eyelashes
Best False Eyelashes
Best Lip-Liner
Best Matte Lipstick
Best Moisturising Lipstick
Best Lip-gloss for a Luxurious Sheen
----
Best Makeup Brushes
Best Makeup Brush Cleanser
Best Tweezers
Best Eyelash Curler
----
Standout Makeup Brand of 2024
*3 products have to be entered for this consideration
Nails
Best Nail Polish
Best Top Coat
Best Press-On Nails
Best Manicure Oil
Best Nail Polish Remover
Hands & Body
Best Body Wash
Best Body Exfoliator
Best Hair Remover
Best Body Oil
Best Body Moisturiser
Best Pedicure Oil
Best Foot & Nail Cream
Best Hand Wash
Best Hand & Nail Cream
Best Multi-Tasking Body Product
Sun Care & Tanning
Best SPF - Face | Body
Best SPF - Lips
Best Self Tan - Face | Body
Fragrance
Best Fragrance
Best Home Fragrance
Best Aromatherapy Product
Best Candle
Best Diffuser
Best Gadget for Nails, Hair, Skin or Makeup
Best Innovative Technology or Beauty App
Best Hair, Makeup, Beauty Accessory
Best Hair, Makeup, Nail Kitbags
Best Makeup Brush Cleanser
__
Best Electrical Tool for Hair
Best LED Light for Skin Health
Best Skintech Toning Device
Best Hightech Beauty Tools
Gadgets & Tools
*Health & Wellbeing
Best Facial Treatment
Best Advanced Facial Treatment
----
Best Body Massage Treatment
Best Advanced Body Treatment
----
Best Holistic Wellness Spa
Best Advanced Innovative Wellness Spa
----
Best Toothpaste for Oral Hygiene
Best Collagen Supplement
Best Gut-Health Supplement
Best Everyday Health Supplement
Best Wellness Gadget or Accessory
Best Beauty Box
Hair Care
Best Shampoo for Dry or Damaged Hair
Best Shampoo for Colour Treated Hair
Best Shampoo for Textured & Curly Hair
----
Best Conditioner for Dry or Damaged Hair
Best Conditioner for Colour Treated Hair
Best Conditioner for Textured & Curly Hair
----
Best Hair & Scalp Treatment
Best Hair Health Product
Best Smoothing Product
Best Volumising Product
_
Best Styling Product for all Hair Styles
Best Heat Protect Product
Best Electrical Tool for Hair Styling
----
Best Cover Up for Root Touch Ups
Best Hairspray for all Hair Styles
Best Dry Shampoo
Best Hair Fragrance
----
Standout Haircare Brand of 2024
*3 products have to be entered for this consideration
Male Self-Care
Best Facial Cleanser
Best Facial Exfoliator
Best Hydrating Face Mask
Best Treatment Face Mask
Best Eye Cream/Mask
Best Treatment Serum
Best Moisturiser
Best Sun Protection
----
Best Shaving Product
Best After-Shave Product
Best Bath or Shower Product
Best Body Oil for Instant Hydration
Best Body Moisturiser
Best Hand & Nail Cream
Best Fragrance
----
Standout Male Beauty Brand of 2024
*3 products have to be entered for this consideration
Category Details
We use umbrella-terms for some categories, only for ease of assigning products.
All cosmetic products on the Uk and EU market are regulated and must comply to the cosmetic product regulations.
International brands who enter must comply with the relevant cosmetic product regulations for that country.
Products must be available to purchase in the UK or via online.
Natural or Cosmeceutical are not regulated terms under the UK or EU Cosmetic Product Regulation.
Brands who enter from outside this market must ensure their product aligns with approved cosmetics regulation.
Skincare backed by science is essential. The judges will be looking to award only the best and most effective products.
Cosmetic products in the UK and EU must follow regulations, including for international brands. Terms like "Natural" or "Cosmeceutical" are not regulated. Products should be purchasable in the UK or online. Scientifically supported skincare is essential for product recognition.
Descriptive Umbrella-Terms
Affordable: under £25.00
Luxury: over £25.00
Cosmeceutical: Skincare expert brand
*Products tested on animals will NOT be accepted
The Attacta Beauty Awards reserves the right, at its absolute discretion, to reject any entry that it deems inappropriate and nullify any stage of recognition if Human Rights violations have occurred at any stage of a product's production or packaging.
We only accept multi-level marketing brands if they are registered with The Direct Selling Association UK.
*Best Socially Responsible Brand Award*
The Attracta Eco-Beauty Award logo is for brands creating effective, sustainable products with respect for the planet. It recognises inclusivity, leadership in sustainability, ethical ingredient sourcing, and efforts to reduce plastic and carbon footprint. Brands must enter at least 3 products for consideration.
send products to
The Attracta Beauty Judges.
Details for submitting entries will be provided to beauty PR or Brand after payment. Products are judged on effectiveness, eco-friendliness, packaging, usability, and innovation by experts experienced in skin health, wellbeing, hair, nails and makeup.
Judges' decisions are final. Withdrawals are refundable within 28 days of entry payment. Entries withdrawn after April 4th, 2024, are non-refundable. Judging begins upon entry submission, with products tested by professional judges over weeks. Each product is judged by 4-5 judges, with 2 attending treatments for fair assessment.
The Winners are those that score the highest marks and feedback according to our criteria.
