The Attracta Beauty Awards represent the pinnacle of recognition within the beauty industry.
Our Awards uphold the principles of Slow Beauty, while emphasising the importance of Simplification to enhance overall wellbeing.
In 2015 a distinguished Editorial Make-Up Artist, with over twenty years of experience, created her own influential beauty awards. These Awards symbolise an independent beauty movement centred around her Slow Beauty philosophy, which embodies the mantra of "Less but Better." In addition to honouring the best entries each year, the Awards strive to reconnect individuals and brands with the true essence of beauty, promoting a deeper appreciation for thoughtful and refined beauty in both business and society.
Established 10 years ago by Attracta Courtney these Awards are rapidly emerging as the premier Haute-Beauty Awards in the UK and beyond. The judging process features a meticulous evaluation conducted by a panel of distinguished industry experts over several months.
The Awards celebrate excellence in beauty and wellness, recognising both emerging and established brands and professional experts.
The assessment process is crafted to honour excellence and acknowledge products, professionals, spas, and services that innovate and positively impact customers' lives. Each July, all winners are revealed online, with the top 10 highest-scoring winners receiving exclusive invitations to attend our eagerly anticipated Haute-Beauty presentation ceremony. Attracta wholeheartedly believes in the transformative power of beauty, and believe it's vital to recognise and celebrate the creativity, skill, and dedication behind every beauty product and service that is a winner. Whether you're a professional expert, a new or established beauty brand, or a beauty enthusiast in search of inspiration, our Awards offer a platform to discover the latest and most exciting innovations in the beauty and wellness industry.
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The ABA25 Awards are now open for beauty brands and experts to enter - Submission deadline April 4th!
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As seen in
2024
Slow and Timeless beauty
In the dynamic realm of beauty, where trends shift as swiftly as the seasons, we encourage you to embrace a Slow Beauty voyage.
This journey delves into the fundamental principles of simplicity, quality, creativity, and ethical responsibility throughout every stage of a product's life cycle and that each product is designed for longevity and peak effectiveness.
Slow Beauty encourages a more intentional practice and acts as a countermeasure against the pitfalls of Fast Beauty and fleeting trends.
For us, beauty extends beyond mere products; it serves as a form of communication through hues, sensations, and tactile encounters. It acts as a creative canvas that surpasses cultural, age, and geographical divides, honouring uniqueness and personal expression. Our aim is to spark your adoration for beauty by providing inspiration, knowledge, and cultivating your enthusiasm.
2023
The Attracta Beauty Awards acknowledge outstanding achievements in the beauty sector. Our awards celebrate skilled professionals, innovative beauty products, and services that showcase intelligence, artistry, and creativity. With over a decade of honouring professional beauty, we are proud to acknowledge the industry's dedication and effort. Our goal is to inspire beauty professionals and brands to achieve their utmost potential and offer them the acknowledgment necessary for success.
"If you have a passion for beauty, value nature, and respect individuals of all ages, our awards will captivate you."
2022
The Awards were born from Attracta's desire to not only share professional expertise in makeup, skincare, and wellness but also to introduce visionary ideas that would enhance the concept of slow, respectful and sustainable beauty. Passionate about discovering high-quality products and engaging with knowledgeable health and wellness experts, Attracta created her own eponymous awards to authentically recognise exceptional effective products and beauty services.
Testimonials
Dr. MARCO LENS
I am thrilled that Zelens is a winner of the Attracta Beauty Awards. The awards are a movement born out of desire and an embodiment of truth from one of the world's leading make-up artists and beauty experts.
Zelens Skincare
THERAPÏ HONEY SKINCARE
These awards hold a special place in our hearts it means the world to us to have been recognised in them - judged by a panel of independent editors, skin experts and red-carpet hair and make-up artists, they are a real and honest celebration of exceptional products and pioneering beauty expertise. It's a real honour to win the award.
CAROLINE SIMPSON
The GLASS magazine is delighted to support the Attracta Beauty awards which we consider to be the best of its kind as they are independent and all the judges are leaders in their fields.
Global Editor in Chief
GLASS and GLASS Man Magazine
The
Attracta
Haute-Beauty ceremony
Claridges
SKINCARE
MAKEUP & NAILS
HANDS & BODY
SPF & SELF TAN
INNOVATIVE BEAUTY TECH
HEALTH & WELLBEING
BEAUTY EXPERTS
FRAGRANCE
HAIRCARE
MALE SELF-CARE
We advocate for the principle that less is better, and only award the most effective and high-quality products.
Every year, Attracta assembles a panel of distinguished Make-Up, Hair, and Nail Artists, along with influential industry and Medical Experts, to judge specific categories. Their goal is to recognise and reward only the finest products that are submitted. During the annual ceremony, respected industry professionals share insights on cutting-edge beauty and well-being topics. These Awards stand out from others in the industry as they celebrate outstanding products, services, and professionals from an independent perspective, supported by years of expertise and professional knowledge. With Slow Beauty at the core of the Awards, Attracta uses her platform to showcase the power of beauty when communicated with love and integrity.
The prestigious presentation ceremony for The Top 10 Haute-Beauty Winners is a uniquely fashionable, beautiful, and enriching experience, unlike any other in the industry. Past winners have effectively raised their brand profile, with many discovering new opportunities to expand their brands into international markets. The Awards are open for brands to enter annually from January until April. All participating brands have the chance to have their products evaluated by some of the UK's top editorial professionals. Professional experts entering must be based in central London, where two judges evaluate this category for fairness. Finalists are announced in June, with Highly Commended and Winners revealed in July. Each merit stage is recognised with bespoke logos.
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