

ABA23 Entry Criteria
The Attracta Beauty Awards are rich in professional expertise and beauty wisdom, always keen to educate and promote the concept of slow beauty, sustainability, inclusivity and intelligent beauty. Products are only awarded that are highly effective, science backed, eco-conscious and designed to show respect for the planet and people of all ages.
The Awards are independent and not sponsored by any beauty brands.
Entering the Awards as an expert or with your products gives you the opportunity to maximise visibility of your brand, stand out from the competition and get your products tested and judged by a team of sixteen leading professional industry Experts, Doctors, Make-Up, Nail and Hair Artists.
If your product becomes a winner, it's truly the best and got the highest score from the judges.

Calendar dates
Entries open
jan
4th
Entry Closure Date
April
4th
Winners Announcement
July
4th
How to Enter
1
Only send full sized products to test.
The categories are divided up between the judges as per their expertise.
2
A brand may enter products into any of the detailed categories listed below.
3
Closure date for Brands and Experts to enter is April 4th
5
Stage 2 Fee details on Entry Form page
Finalists Announcement - 8th
Winners Announcement - July 4th
Top 10 Winners Presentation - tbc
7
Clearly label each entry; include product name, price and category to be judged under on the entry form
4
Stage 1 Entry Fee:
Fee to enter 1 product: £ 95.00
Fee to enter 2 products: £160.00
Fee to enter 4 products: £300.00
6
All products entered must comply with cosmetic laws and be compliant with relevant UK legislation and UK and EU cosmetic regulations.
8
Click on the Entry Form button to start your entry and view the two stage entry process in full
*The ABA Entry Criteria is now a 1 stage Payment Process*

The Category Listings
Skincare
judged under the umbrella-term
Affordable | Luxury | Natural | Cosmeceuticals
Best Liquid Cleanser
Best Cream Cleanser
Best Cleansing Balm
Best Cleansing Oil
Best Cleansing Soap
Best Micellar Water
Best Eye Makeup Remover
----
Best Facial Toner
Best Facial Essence
Best Facial Exfoliator
Best Hydrating Face Mask
Best Treatment Face Mask
Best Biodegradable Sheet Mask
Best Skin Primer
----
Best Retinol Serum
Best Antioxidant Serum
Best Hydrating Serum
Best Oil Serum
Best CBD lotion
Best Facial Oil
----
Best Day Moisturiser
Best Night Moisturiser
Best Night Moisturiser Oil
Best Eye Cream
Best Eye Mask
Best Hydrating Lip-balm

Makeup
Best Foundation for Skin Radiance
Best Concealer for lasting Cover-Ups
Best Face Powder for Concealing Shine
Best Facial Mist for an Expensive Glow
----
Best Luminizer for Skin Radiance
Best Bronzer for Tanning & Contouring
Best Blusher for a Vibrant Glow
Best Eyebrow Product for Beautiful Eyebrows
----
Best Eye-pencil | Liner for Dramatic Eyes
Best Eyeshadow Palette for Mesmerising Eyes
Best Mascara for Long & Luscious Eyelashes
Best Lipstick Colour
Best Lip-gloss for a Luxurious Sheen

Nails
Best Nail Polish
Best Nail Oil
Best Nail Varnish Remover
Best Hand & Nail Cream
Hands & Body
Best Body Wash
Best Body Exfoliator
Best Body Oil
Best Body Moisturiser
Best Hand Wash
Best Hand Sanitiser
Sun Care & Tanning
Best SPF - Face | Body
Best SPF - Sport
Best SPF - Lips
Best Self Tan - Face | Body
Fragrance
Best Fragrance
Best Candle

Best Makeup Brushes
Best Makeup Brush Cleanser
Best Eyebrow Tweezers
Best Gadget for Nails, Hair, Skin or Makeup
Best Innovative Technology or Beauty App
Gadgets & Tools
Health & Wellbeing
Best Skin Health & Wellbeing Clinic
Best Independant Beauty Clinic
Best Advanced Skincare Expert
Best Vitality Supplement
Beauty Experts
Best Facial Expert
Best Advanced Facial Expert
Best Eyebrow/Eyelash Expert
Best Body Expert
Best Hair Salon Expert
Best Nail Salon Expert
----
*Experts have to be based in London*

Hair Care
Best Shampoo for Dry or Damaged Hair
Best Shampoo for Colour Treated Hair
Best Shampoo for Textured & Curly Hair
----
Best Conditioner for Dry or Damaged Hair
Best Conditioner for Colour Treated Hair
Best Conditioner for Textured & Curly Hair
----
Best Hair Treatment Product for all Hair Concerns
Best Styling Product for all Hair Styles
Best Electrical Tool for Hair Styling
----
Best Cover Up for Root Touch Ups
Best Hairspray for all Hair Styles
Best Dry Shampoo
----
Best Hair Accessories

Male Self-Care
Best Facial Cleanser
Best Facial Exfoliator
Best Hydrating Face Mask
Best Treatment Face Mask
Best Facial Serum
Best Moisturiser
Best Sun Protection
----
Best Bath or Shower Product
Best Body Oil for Instant Hydration
Best Body Moisturiser
Best Hand & Nail Cream

Category Details
We use umbrella-terms for some categories, only for ease of assigning products.
All cosmetic products on the Uk and EU market are regulated and must comply to the cosmetic product regulations.
Natural or Cosmeceutical are not regulated terms under the UK or EU Cosmetic Product Regulation.
Brands who enter from outside this market must ensure their product aligns with approved cosmetics regulation.
It is essential that the brand details the umbrella-term they categorise their product to be, on the entry form.
Skincare backed by science is essential. The judges will be looking to only award the best and most effective products.
Descriptive Umbrella-Terms
Affordable: under £25.00
Luxury: over £25.00
Natural brands
Cosmeceutical brands
*Products tested on animals will NOT be accepted*
The Attacta Beauty Awards reserves the right, at its absolute discretion, to reject any entry that it deems inappropriate and nullify any stage of recognition if Human Rights violations have occurred at any stage of a product's production or packaging.
We only accept multi-level marketing brands if they are registered with The Direct Selling Association UK.
*We do not accept collagen drinks*
*Best Socially Responsible Brand Award*
This Award is specifically for brands who are creating beautiful, effective products and who are driven by a genuine desire, love and respect for our planet and it's people, of all ages. This Award recognises brands who have shown inclusivity and consistent leadership in the pursuit of working tirelessly towards pushing the boundaries of sustainability in the beauty care industry; a brand that displays an outstanding commitment in the field of ethical and ecological resource extraction. They source with respect their ingredients that come from biodiversity and promote conservation. They are always endeavouring to reduce their plastic and carbon footprint and seeking ways to recycle efficiently that protects our planet.
Brands have to enter 4 products to be considered for this award.
send products to
The Attracta Beauty Judges.
Details of where to send entries will be sent directly to the beauty PR or Brand on receipt of payment. Products will be judged and scored comprehensively on; effectiveness, packaging, usability and innovation. As professional experts working with clients daily they are qualified and experienced to judge for all skin and hair type. Please note the Judge's decisions are final. No correspondence will be entered into. If you withdraw your entry, we are able to provide a full refund if notified prior to the final entry date of April 4th, 2022.
If you withdraw your entry after the final entry date, we are unfortunately unable to refund your entry fee.
Once a product is entered, the judging process starts immediately allowing the professional experts to test all the entires over a prolonged period of 3-4 months to ensure only the best and most effective products are awarded and announced as finalists and winners. The Winners are those products that score the highest marks according to our criteria.